[{"data":1,"prerenderedAt":258},["ShallowReactive",2],{"blog-post-en-starting-an-accommodation-business":3,"blog-any-starting-an-accommodation-business":163,"blog-slugmap-undefined":254,"blog-slugmap-starting-out":255},{"id":4,"title":5,"body":6,"date":148,"description":149,"draft":150,"extension":151,"meta":152,"navigation":153,"path":154,"readingMinutes":155,"seo":156,"stem":157,"tags":158,"translationKey":161,"__hash__":162},"blog_en\u002Fen\u002Fblog\u002Fstarting-an-accommodation-business.md","Starting an accommodation business in Czechia: what to sort before your first booking",{"type":7,"value":8,"toc":139},"minimark",[9,13,18,21,28,32,35,38,56,60,63,66,69,73,76,79,82,100,103,107,127,130],[10,11,12],"p",{},"Opening an accommodation business is mostly admin nobody enjoys, plus a few decisions you will live with for a long time.",[14,15,17],"h2",{"id":16},"what-the-state-expects","What the state expects",[10,19,20],{},"Providing accommodation in Czechia is a licensed trade. Several obligations come with it, they are unrelated to each other, and they are handled in different places — the premises being approved for the purpose, reporting foreign nationals to the immigration police, and keeping a guest register.",[10,22,23,27],{},[24,25,26],"strong",{},"Confirm the specifics with your own local authority."," They vary by municipality, by type of property, and by whether you host foreign nationals. This is an orientation, not legal advice.",[14,29,31],{"id":30},"the-accommodation-fee","The accommodation fee",[10,33,34],{},"Municipalities levy a stay fee per person per night. Each sets its own rate, so it varies between towns — and it changes.",[10,36,37],{},"Two things new operators underestimate:",[39,40,41,49],"ul",{},[42,43,44,45,48],"li",{},"The fee is ",[24,46,47],{},"recorded as you go",", not reconstructed at the end of the quarter. The guest register doubles as the basis for calculating it.",[42,50,51,52,55],{},"There are ",[24,53,54],{},"exemptions",", typically by age or reason for stay. You need to be able to evidence them.",[14,57,59],{"id":58},"pricing-your-first-season","Pricing your first season",[10,61,62],{},"The most common mistake is pricing off the place next door. They have different occupancy, different costs, and possibly a different guest entirely.",[10,64,65],{},"A saner approach: work out how many nights you need to sell to cover fixed costs. That is your floor. You build seasonal pricing above it — not alongside whatever the neighbour charges.",[10,67,68],{},"Full at a low rate looks good in a spreadsheet and bad in the accounts.",[14,70,72],{"id":71},"direct-bookings-from-day-one","Direct bookings from day one",[10,74,75],{},"Portals will bring your first guests, and using them is sensible. The commission is what you pay for nobody knowing you exist yet.",[10,77,78],{},"The problem starts when, three years in, everything still comes through a portal — including guests who have stayed five times and would have come anyway.",[10,80,81],{},"So from the start it is worth:",[39,83,84,91,97],{},[42,85,86,87,90],{},"having a ",[24,88,89],{},"working booking form"," on your own site, not just a phone number and an inbox,",[42,92,93,96],{},[24,94,95],{},"collecting guest contacts"," with consent to contact them later,",[42,98,99],{},"giving returning guests a reason to book direct.",[10,101,102],{},"This is not about abandoning the portals. It is about the direct share going up rather than staying flat.",[14,104,106],{"id":105},"things-that-catch-people-out","Things that catch people out",[39,108,109,115,121],{},[42,110,111,114],{},[24,112,113],{},"Set cancellation terms"," before the first cancellation, not after.",[42,116,117,120],{},[24,118,119],{},"Double bookings"," come from lag between calendars. The fewer places availability lives, the better.",[42,122,123,126],{},[24,124,125],{},"Deposits"," should be sorted early, not after the first no-show.",[128,129],"hr",{},[10,131,132,133,138],{},"When you get to deciding where bookings, pricing and the guest register are going to live, ",[134,135,137],"a",{"href":136},"\u002Fdemo","get in touch",". We will tell you straight whether Hesty makes sense at your stage — for very small operations, sometimes it does not.",{"title":140,"searchDepth":141,"depth":141,"links":142},"",2,[143,144,145,146,147],{"id":16,"depth":141,"text":17},{"id":30,"depth":141,"text":31},{"id":58,"depth":141,"text":59},{"id":71,"depth":141,"text":72},{"id":105,"depth":141,"text":106},"2026-08-11","A practical guide for a first guesthouse or apartment — what the authorities expect, how the accommodation fee works, and why direct bookings matter from day one.",false,"md",{},true,"\u002Fen\u002Fblog\u002Fstarting-an-accommodation-business",7,{"title":5,"description":149},"en\u002Fblog\u002Fstarting-an-accommodation-business",[159,160],"Getting started","Operations","starting-out","WGNd4htajO_c9CCoAbORlvamFfjXiiXOJYQSzIhe16Y",{"id":4,"title":5,"body":164,"date":148,"description":149,"draft":150,"extension":151,"meta":251,"navigation":153,"path":154,"readingMinutes":155,"seo":252,"stem":157,"tags":253,"translationKey":161,"__hash__":162},{"type":7,"value":165,"toc":244},[166,168,170,172,176,178,180,182,192,194,196,198,200,202,204,206,208,220,222,224,238,240],[10,167,12],{},[14,169,17],{"id":16},[10,171,20],{},[10,173,174,27],{},[24,175,26],{},[14,177,31],{"id":30},[10,179,34],{},[10,181,37],{},[39,183,184,188],{},[42,185,44,186,48],{},[24,187,47],{},[42,189,51,190,55],{},[24,191,54],{},[14,193,59],{"id":58},[10,195,62],{},[10,197,65],{},[10,199,68],{},[14,201,72],{"id":71},[10,203,75],{},[10,205,78],{},[10,207,81],{},[39,209,210,214,218],{},[42,211,86,212,90],{},[24,213,89],{},[42,215,216,96],{},[24,217,95],{},[42,219,99],{},[10,221,102],{},[14,223,106],{"id":105},[39,225,226,230,234],{},[42,227,228,114],{},[24,229,113],{},[42,231,232,120],{},[24,233,119],{},[42,235,236,126],{},[24,237,125],{},[128,239],{},[10,241,132,242,138],{},[134,243,137],{"href":136},{"title":140,"searchDepth":141,"depth":141,"links":245},[246,247,248,249,250],{"id":16,"depth":141,"text":17},{"id":30,"depth":141,"text":31},{"id":58,"depth":141,"text":59},{"id":71,"depth":141,"text":72},{"id":105,"depth":141,"text":106},{},{"title":5,"description":149},[159,160],null,{"cs":256,"en":257},"zaciname-s-ubytovanim","starting-an-accommodation-business",1786920749993]